WHO CAN JOIN?
You think in visuals.
Or you're about to.
WORKING AS
Art Director
Graphic Designer
LOOKING TO BE
Art Director
Creative Director Visual Designer
WHAT YOU'LL WALK OUT WITH
A portfolio of campaigns — not Pinterest boards.
01
Direct real campaigns
Ship 4 fully art-directed campaigns on live agency briefs.
02
Mentors who hire ADs
Every mentor is a working senior AD or CD. They critique your book frame by frame.
03
From sketch to film set
Photography, typography, motion, set design — taught by people who ship it weekly.
THE CANON
The visuals we study.
Frame by frame.
Great art direction is engineered. We reverse-engineer the work that defined the craft.
7 Weeks Program
30 HOURS TOTAL
5 Classes
CRAFT
Sessions
DEVELOPMENT
14,450 EGP
+ REGISTRATION FEES + IAA LOGO ON CERTIFICATE
7 WEEKS - CLASSES & DEVELOPMENT SESSIONS
Program Outline
-
What is Art Direction and Conceptual Art Direction
-
Art Direction vs Graphic Design
-
The best Direction for your Art
-
With & Without Copywriting



