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WHO CAN JOIN

Working as - or - Looking to be:

Graphic Designer, Art Director,

Creative Director

REQUIRMENT

Previous experience, Min 1 year

or Same field Studying Major

DURATION

7 Weeks - Class per week:

5 Weeks Classes /15h

2 Weeks Development Workshops /8h

+ Creativity enhancement's Activities /10h

TEACHING METHODS

Lectures, training, demonstrations and

critique of assignments

Teaming up with other courses students to work on Global Competition

TUITION

9,000 EGP

15% off for Undergraduate Student

15% off for Fresh Graduate of 2 Years

Installments on 6 months with CIB

Q&A From the Real world

ART DIRECTION

COURSE

Nothing sells better than meaningful eye-candy visuals. Those are the visuals that convey art and culture while carrying consumer insight


In this course, you will be stimulated to think visually and master the art director tools. You will learn how to choose the best form of art for your campaign and how to perfectly apply it on all your campaign's application!

COURSE OBJECTIVE

Think visually and experiment new arts. coming up with great concepts that use imagery to get their message across and get introduced to different schools of art and thoughts. Mind opening to reach better visual ideas and find out the personal processes and the best way to work. 

WHAT YOU WILL GAIN FROM THIS COURSE

Create memorable visuals that convey art and culture while carrying the brand message at the same time. 

THE COURSE WILL COVER

* What is Art Direction
* Art Direction vs Graphic Design
* Conceptual Art Direction 
* The best Art for your message
* With & Without Copywriting
* Applications

I took a lot of courses in the diploma and every single one is more beneficial than the previous one, I learned even how to deal with other people in the same career

Students:

Yousra El Kashif - Art Director

Art Direction Course

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What does the Art Director actually do?

An art director is someone who is responsible for the visual style and images, Ads, Posters, prints, and television productions.

First They work with copywriter in coming up with the creative idea, then creates the overall visual art and culture for the idea's concept, and ensure others who develop the work that they are applying the same art direction on all applications.

 

The successful Art director must be curious about all forms of art, into fashion, movies, crafting and visually educated when it comes to different cultures  

You never really know what the idea wants to cross until the ad visually and art direction wise.

Meet 

The Real World

of Advertising

Who does what inside the Agency by Head of Departments in Multinational Agencies 

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