A great brand is a story that is always being told.
WHO CAN JOIN
Working as - or - Looking to be:
Graphic Designer, Art Director,
Brand manager, Product Owner
+ Development Workshops
+ Creativity enhancement's Activities
Fame Of Awards: Global Competition
Payment on 3 Installments
15% off for Undergraduate Student
15% off for Fresh Graduate of 2 Years
Installments on 6 months with CIB
What is a brand? Is it a logo? A name or slogan? A graphic design or color scheme?
A brand is an entire experience the prospects and customers have with it. It’s what the company/product stands for, a promise it makes, and the personality it conveys. And while it includes a logo, color palette, and slogan, those are only creative elements that convey your brand.
In the market, When you put two companies/products up against each other, the one that represents something valuable will have an easier time reaching, engaging, closing and retaining customers. A strong brand strategy can be a big advantage.
THE PURPOSE OF THE DIPLOMA
The purpose of the Branding diploma is to explore the benefits of building a strong brand and provide the tools to create and execute an effective brand look and feel. Participants will tackle the brand making both sides, business and design, to master creating a brand from scratch, starting from discovering the brand values, define a brand personality, building the brand strategy and design the brand's look that will be presented with on the consumer daily life.
PHASE 1: MASTER THE CORE OF ADVERTISING
PHASE 2: MASTER THE SPECIALITY
PHASE 3: YOUR FINGERPRINT
The diploma's outline has been created to deliver you the purpose in its best form, by studying 6 courses on 3 phases in a very beneficial method. The diploma's structure has been designed to make you live all what creative-mind dreams about!! It's designed to help you develop a deeper understanding to the core of advertising; master the specialties tools, go through the whole process of the advertising industry, and gives you the opportunity to win a global award that makes you position yourself as a star, nationally and internationally!
And finally, a realistic and accredited evaluation that gives you the opportunity to be on our job recommendation system.
"It was a great experience to work in a team when I teamed up with students from creative diploma to work on a complete campaign from the strategy to the execution"
Adham Tarek - CIC Student
Strategic Planning diploma
"As a career shifter, I knew nothing about the advertising field. After studying at CAS, it felt like I'm living the real experience; especially after the week exposure"
Abdelkader Babi - Planner
Strategic Planning diploma
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